HORSEY SAUCE re-aligns to become Tincture

Formerly known as HORSEY SAUCE, PASTORIA’s in-house creative agency is now named, “Tincture.”

“The agency was named HORSEY SAUCE after my dad who, right before church on Friday nights, took us to a roast beef restaurant that had such sauce. But, as PASTORIA moves forward with a brand representation of an apothecary, it was time to re-align the agency along with it. Of course, it will always carry the spirit of my dad who took design quite seriously,” says James from PASTORIA, Co-founder and Head of Innovation.

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